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Minjoo

hello, I am

Graphic designer / Illustrator

Main element 2.png

Minjoo

hello, I am

Graphic designer / Illustrator

Selected projects

I love taking complex information and making it clear, engaging, and easy to navigate — with a strong visual sensibility and storytelling.

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These projects show how I bring briefs to life with ideas that are both compelling and purposeful.

Selected projects

I specialise in making complex information clear, engaging, and easy to navigate across healthcare, editorial, and brand work. These projects reflect that approach: visually considered, purpose-led, and built around the people they're made for.

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About me

Hello there!

I'm a visual designer based in London (UK Permanent Resident), with roots in digital campaign work at advertising agencies in Seoul.

I moved to London in 2016 to push my practice further and found my direction in healthcare communication after joining Jumo Health in 2018, where I've built a specialism in information design, work that asks you to think as carefully about clarity as you do about aesthetics.

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When I'm not in front of my laptop, you'll find me knee-deep in art and craft projects with my four-year-old, cooking Korean food, or hunting for inspiration in galleries big and small.

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I'm always excited to explore new projects and collaborations — so don't be a stranger!

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